As our artist is reasonably new to the music world, images of him on the front cover and throughout the digipak are necessary to promote the artist both musically and as a personality, a celebrity. This digipak (above) as well as the others in fact, have a theme running throughout and are consistent as the images are all from the same photo shoot. We have therefore taken all our photos in similar locations to promote a certain atmosphere surrounding our artist.

We may want to consider using images which reflect a general tone and theme of the music in our album, similarly to the digipak above and its use of hearts.

We will need to select a relevant colour scheme also, we may choose to use more than two colours like the album above, although this gives a very distinctive effect, it may not be suitable for the style of our artist and their music.

This digipak unlike many others, does not use an image of the artist on the front cover, we will most likely not consider this option as we have chosen to have an artist logo.